Rebecca Enonchong – Digitalization: Empowering Women Entrepreneurs to Participate More Equitably in Markets

A keynote speech from Rebecca Enonchong for the Women Entrepreneurs Mean Business summit, exploring and challenging the gender stereotypes holding women entrepreneurs back from success and equality. Because we won’t wait 250+ years for women to have economic equality.

Because we won’t wait 250+ years for women to have economic equality.


Women Entrepreneurs Mean Business (9 to 19 November 2021) sought to galvanise urgent action to tackle gender stereotypes, with an incredible line-up of celebrated women entrepreneurs, high profile thought leaders on women’s economic empowerment, policymakers, academics, activists. Together, the Foundation, speakers and attendees are united by a common refusal to wait the 250+ years it is currently predicted to take for women to have economic equality with men.

Day three—”Digital Futures: women entrepreneurs won’t be left behind by tech”—featured a keynote speech from noted woman entrepreneur Rebecca Enonchong, Founder and CEO of AppsTech. This speech offers a bold look at what’s needed to drive big change for women-owned digital businesses.

Together, these sessions and the Foundation’s research report on the impact of gender stereotypes on women entrepreneurs set out the clear case for eradicating the gender gap in entrepreneurship and supporting women entrepreneurs, as well as identifying strong calls to action for different stakeholders at every level.