Panel discussion: The Media Taking a Lead

Panel discussion on the media's influence on gender stereotypes for the Women Entrepreneurs Mean Business summit, exploring and challenging the gender stereotypes holding women entrepreneurs back from success and equality. Because we won’t wait 250+ years for women to have economic equality.

Because we won’t wait 250+ years for women to have economic equality.


Women Entrepreneurs Mean Business (9 to 19 November 2021) sought to galvanise urgent action to tackle gender stereotypes, with an incredible line-up of celebrated women entrepreneurs, high profile thought leaders on women’s economic empowerment, policymakers, academics, activists. Together, the Foundation, speakers and attendees are united by a common refusal to wait the 250+ years it is currently predicted to take for women to have economic equality with men.

Day four—”Unlocking the Next Generation: driving change for young women entrepreneurs through finance and the media”—featured a panel with Mallika Kapur, Deputy Global Editor at Bloomberg Live, Michele (Mitch) Oliver, Global Corporate Brand and Purpose Director at Mars, Incorporated and Deputy Vice Chair of Unstereotype Alliance, and Japleen Pasricha, Founder and CEO of Feminism in India. In a discussion moderated by noted journalist Anne Kiguta, they examined the role of the media in driving a positive change by tackling gender stereotypes.

Together, these sessions and the Foundation’s research report on the impact of gender stereotypes on women entrepreneurs set out the clear case for eradicating the gender gap in entrepreneurship and supporting women entrepreneurs, as well as identifying strong calls to action for different stakeholders at every level.